Lee Allen is Group Chief Innovation Officer at adm Group, a marketing effectiveness agency that partners with leading consumer businesses to support the execution of their marketing strategies.

 

Lee joined adm Group in 2006 as Manager Director of adm UK, playing a key role in transforming and repositioning the adm business from what was a traditional promotional products company to a leading marketing execution organisation.

​

He relocated to the US in 2015 to establish the adm North America business and manage the Americas region, with a large focus on proposition and growth.

​

More recently, Lee was appointed as Group Chief Innovation Officer and is responsible for driving thought leadership and advancing clients' marketing and innovation agenda, with a key focus on effectiveness. 

 

Lee started his career by establishing a soccer coaching company and went on to win Young Entrepreneur of the Year at the age of 17.

​

Outside of his role at adm, Lee is a Board Director at Kids Helping Kids – a non-profit organisation that provides a platform for young people to become future leaders by using their individual skills and passion to help others in underserved communities.